Iterable Activate Tour at Chelsea Industrial

Event Photography -> Case Studies -> Iterable Activate Tour

An executive discussion on growth, media, and modern brand leadership

The Iterable Activate Tour stopped at Chelsea Industrial in New York City on September 18, 2025, bringing together senior leaders across consumer platforms, media, and marketing. The event featured Minou Clark, CEO of RealSelf; Robert Dippell, CEO of Morning Brew; and Will Lee, CEO of Adweek, in a moderated conversation centered on scaling audiences, navigating media fragmentation, and building durable brands in a shifting digital landscape.

Set within Chelsea Industrial’s raw, open event space, the program combined on-stage discussion with off-stage networking among founders, operators, and marketing leaders. The evening emphasized practical leadership perspective over product messaging, positioning the event as a forum for peer-level exchange rather than a traditional conference session.

iterable_Conference_ 1.jpg
Minou Clark, Ceo of Real Self, onstage at Activate 2025 in NYC
iterable_Conference_ 18.jpg
iterable_Conference_ 7.jpg
iterable_Conference_ 2.jpg
iterable_Conference_.jpg
iterable_Conference_ 4.jpg
iterable_Conference_ 6.jpg
iterable_Conference_ 9.jpg
iterable_Conference_ 11.jpg
iterable_Conference_ 12.jpg
iterable_Conference_ 13.jpg
iterable_Conference_ 17.jpg
iterable_Conference_ 20.jpg
iterable_Conference_ 21.jpg
iterable_Conference_ 24.jpg
iterable_Conference_ 25.jpg
Will Lee onstage at Iterable's Activate 2025 adweek conference, laughing with an iterable executive
iterable_Conference_ 26.jpg
iterable_Conference_ 27.jpg
iterable_Conference_ 28.jpg
iterable_Conference_ 29.jpg
iterable_Conference_ 30.jpg
iterable_Conference_ 31.jpg
iterable_Conference_ 33.jpg
iterable_Conference_ 34.jpg
iterable_Conference_ 35.jpg
Jay Livingston onstage giving closing remarks at Iterable NYC, 2025
iterable_Conference_ 36.jpg

Event Details:

  • Client: Iterable - Activate Tour 2025

  • Event type: Marketing and Tech Conference, Adweek, Keynote, Breakout, Panel

  • Client type: Tech / Marketing

  • Date: 09/18/2025

  • Location: Chelsea Industrial,

  • Notable Figures / Companies: Iterable, Minou Clark, Jay Livingston, Will Lee, Sam Allen